Sage Research Methods EMEA: What is Sage Research Methods?

The cornerstone of the Sage Research Methods suite, this module puts gold-standard original content at users’ fingertips. The full research process and hundreds of qualitative, quantitative, and mixed methods are covered in Sage’s deep list of methods books. Reference titles provide quick introductions for novice researchers alongside detailed explanations for experts looking to enhance their skills.

Learn by doing, with downloadable datasets and step-by-step instructional guides that walk users through quantitative and qualitative data analysis. Sourced from government and academic sources, each dataset has been optimized for student use, giving them the chance to learn analysis hands-on and saving instructors hours of work sourcing and cleaning data.

Written by the researchers themselves, these case studies demonstrate how real research projects were conducted – walking through why the methods were chosen and how researchers overcame the challenges that inevitably arise on a research journey. Explore and learn from the realities of research, often left out of journal articles and textbooks.

This multimedia collection helps researchers deliver evidence-based business decisions founded on robust, dependable analysis. From identifying a testable question to collecting and analyzing data, this collection equips researchers with the tools needed to deliver trusted data. Both qualitative and quantitative methods are covered, including psychological methods used to analyze consumer behavior. Content types include video tutorials, real-life case studies, practice datasets, and how-to guides.

This transformative collection is dedicated to supporting users in conducting research that is both critical and inclusive by showcasing a diverse range of experiences and approaches from marginalized, underrepresented, underserved, and vulnerable communities, as well as decolonial perspectives that challenge traditional research paradigms. Content types include video tutorials, real-life case studies, practice datasets, and how-to guides.