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Sage Research Methods: Business

Using Sage Research Methods Business

Sage Research Methods: Business combines practical how-to guides, case studies of real research projects, video tutorials, and practice datasets for a well-rounded learning experience for all those conducting academic or workplace studies. Content is aimed at a range of expertise levels, making this perfect for both novice and experienced researchers, or as a refresher for mid-career professionals returning to academia for an advanced degree. Spanning the entire process, from identifying a testable question to applying the results in business decision-making, this collection equips users with the skills and knowledge to undertake effective and robust business research. 

Includes:

  • How-to guides on key concepts and methods
  • Case studies focuses on research design and method selection
  • Streaming video, including accessible step-by-step tutorials
  • Practice datasets with instructional guides

Using the multimedia Business collection offers numerous advantages, particularly in catering to different learning styles. By incorporating various content types such as videos, how-to guides, cases, and datasets, learners can engage with the material in ways that best suit their preferences. Visual learners benefit from videos on different business methods, while downloadable datasets enable users to practice key data skills in their own time. This diverse approach not only enhances understanding and retention but also makes learning more engaging and accessible, leading to a comprehensive grasp of business methods.

  • Master methods such as triangulation and content analysis with supporting how-to guides
  • Watch video tutorials by experts in the most popular and evolving techniques
  • Take inspiration from case studies of real projects written by the researchers who conducted them
  • Get hands-on practice using sample data and walkthroughs of analytic techniques

Methods Map

Use the interactive Methods Map visualization to discover how methods are related and find relevant content